Black Friday Post-Purchase Strategies to Boost Revenue and Re-engage Customers

Reimagine the post-purchase experience with strategies to ensure long-term success.

The Guide to Upselling Throughout the Customer Journey

Upselling and cross-selling are powerful strategies that help bridge this gap, but only if executed properly.

Leverage Automation and Build Momentum to Stand Out This Holiday Season

Pantastic acquires leading affiliate marketing platform, Refersion

We are excited to announce our acquisition of Refersion, an industry-leading all-in-one platform that helps thousands of ecommerce brands to easily manage and drive ecommerce growth from publishers, influencers, and brand ambassadors.

Planning Q3: The Countdown to Black Friday

Start to prepare for the holiday season now, set your brand apart, all while earning revenue in the ramp up to BFCM.

Using Your E-commerce Analytics to Optimize Your Customer Journey

A deep understanding of your store’s analytics, and customer behavior and data, will help you thrive in the online space to keep customers coming back after their first purchase.

Closing Out E-Commerce Inventory Management After the Holiday Season

Are you experiencing the post-holiday slump with excess inventory? Use e-commerce inventory management to identify surplus inventory to upsell to customers.

Thriving in a Time of High Acquisition Cost to Retain Repeat Purchases

Offset your rising customer acquisition costs by investing in these customer retention strategies and tactics. Watch your sales revenue increase by 10% quickly.

Combatting Uncertainty and Trend of the Market

Combat market uncertainty and the post-holiday sales slump by focusing on long-term growth, upselling strategies, and boosting customer retention.

How to Reshape Your Upsell Strategy for the New Year

Drive more revenue in the new year by reshaping your upsell strategy. Use our sales techniques to drive revenue, offset business costs, and boost average order values by 10%.

Breaking Down the Average Order Value Formula

Use the AOV formula to see how much customers are spending per transaction. Find new ways to upsell and cross-sell more products to your customers to boost AOV.

The Meaning of AOV and Why It's Important for Your Ecommerce Funnels

Learn why AOV is one of the most important ecommerce metrics, and how you can upsell and cross-sell products using one-click upsell funnels to boost revenue 10%.

5 Things You Need to Know About Ecommerce Segmentation

What is ecommerce segmentation, why is it important, and how do you get started? Get the complete guide - plus 5 critical things to know before starting.

5 Cross-Sell Strategies to Refresh Your Conversion Path

Boost your low average order value (AOV) by implementing these cross-selling strategies to sell more products. See a 15 acceptance rate on post-purchase upsell offers.

How to Upsell on Shopify with Just One Click

A one-click upsell on Shopify gives you a last-minute post-purchase product suggestion placed after checkout, boosting the average order value (AOV) by 10%.

How to Select the Best Upsell App on Shopify

Use a Shopify upsell app such as CartHook to place post-purchase upsell offers after the checkout page to boost AOV by 10% with a 15% acceptance rate.

Boost AOV and Customer Retention With These Proven eCommerce Strategies

Follow these customer retention strategies to boost AOV, increase customer lifetime value (LTV), and drive more post-purchase sales by 10% easily.

How to Design the Ultimate One Click Upsell Funnel

Boost your store’s average order values by 10% easily. Set up one-click upsell funnels and post-purchase offers to easily add more items to your shoppers’ carts.

How to Upsell on Your Shopify Online Store

Drive Shopify upsells and cross-sells through one-click offer pages. See a 10% increase in your customer’s average order value with these post-purchase funnels.

Methods to Successfully Cross-Sell on Shopify

Get customers to add more items to their shopping carts with our cross-selling Shopify app. Cross-sell products with one-click offers and increase AOV by 10%.

The Key Techniques for Increasing Your Average Order Value this Black Friday

Increase your average order value this Black Friday Cyber Monday (BFCM) to sell more items per transaction, lower customer acquisition costs, and improve ROI.

Hacks for this Black Friday: How to Get the Most Out of Your Transactional Emails

Add 15% to your revenue this Black Friday by optimizing your existing transactional email channel for more sales, improved customer retention, and lowered CAC.

How to Increase Sales by 14% With Shopify Post Purchase Emails Through Upsells and Repeat Customers

Optimize your post-purchase email flows to include personalized product recommendations for each customer automatically, and see a 15% increase in sales.

How to Supercharge Your Shopify Customer Retention and Enhance Your Ecommerce Customer Journey

Get tips on how to supercharge your customer retention and enhance your customer’s eCommerce journey to generate more revenue and lower customer acquisition costs.

An Easy Guide on How to Upgrade Your Shopify Email Templates

Upgrade your generic Shopify email templates & drive up repeat purchases, offer product recommendations, and sell more products through transactional emails.

4 Important Insights into Shopify Post-Purchase Emails

Upgrade your post-purchase emails to include personalized product recommendations, upsells, cross-sells, and more to drive repeat purchases for your Shopify store.

How to Keep Customers Returning as an Ecommerce Business

Building a loyal community around your brand is a hallmark of the most successful ecommerce businesses.

9 Post-Purchase Emails That Make a Shopify Customer Journey Stand Out

Read on to learn how to optimize your Shopify store's post-purchase emails to retain more customers

The 33 Shopify Transactional Templates You Need To Optimize for More Sales

Read on for 33 Shopify transactional email templates you can optimize today for more sales

The 5 Most Underrated Shopify Email Templates You're Not Using

Are you aware of the selling power of your most important marketing channel — Shopify email notifications?

16 Different Shopify Notification Email Templates Explained (And When to Use Them!)

Learn the 16 Shopify email notification templates to send to your customers that can improve customer retention, loyalty, and boost sales figures.

Why Shopify Email Notifications Are The Most Valuable Email Channel

Are you looking for an automated way to quickly increase your Shopify store’s revenue with no ads? The solution has been right in front of you the whole time — using your Shopify email notifications as a sales channel.

6 Shopify Post-Purchase Emails That Turn Customers into Repeat Buyers

Did you know that your customers are already 8 times more likely to open post-purchase emails, such as confirmation notifications? Why? Because people are excited about their order and want peace of mind knowing their order was placed successfully.

5 easy strategies for bigger AOV that most merchants overlook

Five simple strategies to increase Average Order Value on your store, all are proven to drive bigger basket sizes & improve customer experience too.

Shopify Store Guide for Upselling and Cross-Selling More Products (+8 Customer Retention Tips)

Get your customers to add more products to their shopping carts easily with these proven Shopify upselling and cross-selling techniques, plus customer retention tips.

Why You Shouldn't Sleep On Transactional Emails for Your Shopify Store

Don’t miss out on sales opportunities by sending a boring Shopify notification. Step up your transactional email game for repeat purchases and customer retention.

5 Shopify Transactional Emails to Optimize Right Now

If you’ve been sending your Shopify customers a plain order confirmation email, then you’re missing out on the opportunity to increase your revenue and sell more products. 

How To Increase Sales With Post-Purchase Emails

Post-purchase emails are highly regarded for their effectiveness – for one, it costs 6 to 7 times more to acquire a new customer than to convert an existing one!

Pantastic Raises $18M and Expands Product Offering with Key Acquisitions

With these new additions, we will further accelerate commercial growth and product development, building out tools and service offerings in 2022 and beyond.

Product recommendations best practices part three: Driving more conversions

Dive into how product recommendations can boost your conversion rates with part three of our best practices series.

How to create a great online retail experience for shoppers

Providing a great online retail experience is a must for every business. Ensuring that you give the "wow" factor and a seamless process can be great determinants that separate you from your competitors.

Product recommendations best practices part two: Driving higher AOV

Product recommendations can have a real impact on your bottom line, in the form of higher average order value. Find out how with part two of our best practices series.

Turn your customer engagement into sales

Increase your revenue by turning your customer engagement into sales with a cross-channel and personalized strategy.

How to grow a successful Shopify store

Want to grow your ecommerce business from $1M to $10M/year? Learn how to build framework that scales

How subscriptions drive LTV (and are an essential growth strategy)

There are a handful of strategies your Shopify brand can employ to bring customers back to your store—but one rises to the top. Subscriptions. That's because subscriptions drive LTV.

4 ways to design Shopify post-purchase upsells that convert

No-code design tips to make your post-purchase offers pop

6 SEO tips to help your Shopify ecommerce store rank well

Optimizing your Shopify site for search engines can help your products appear more prominently in search results. Here are six tips to help get your Shopify store ranked.

Recommendations best practices part one: Building a 360° strategy

Discover how a comprehensive recommendations strategy captures the attention of every type of shopper to move them further down the sales funnel.

3 strategies to maximize LTV for your Shopify store using email

Targeting current customers and turning them into happy, repeat buyers costs less and produces more revenue in the long run.

Expert advice for Shopify store conversion rate optimization

Jon MacDonald, a conversion rate optimization expert, shares advice on how to improve conversions on your Shopify site

10 reasons to offer post-purchase upsells on Shopify for BFCM

The smartest thing you can do RIGHT NOW, to prep for BFCM, is to optimize every part of your funnel. And your customer's checkout journey is a prime place to focus your attention.

3 top performing upsell strategies for your Shopify store

Done right, Shopify upsell strategies boost AOV and LTV. The secret to success is to set the right strategies in place so that you can ensure your customer has a great shopping experience.

New! Offer subscriptions as post-purchase upsells

Now you can offer a subscription as a post-purchase upsell with CartHook inside the native Shopify checkout!

6 ecommerce trends you need to act on in 2022

Stay ahead in the ever-evolving ecommerce landscape. Discover the top 6 trends to act on in 2022 for sustainable growth and success.

How to improve your Shopify ecommerce funnel Conversion

Building an effective conversion funnel on your Shopify website is essential. Learn how to create high-performing funnels that drive revenue gains and increase your number of purchases.

A guide to A/B testing that improves your ecommerce conversion rate [with examples]

An effective A/B test is like a puzzle. When employed correctly, the many pieces fit together and create a clear picture of something completely new.

How to customize post-purchase upsells on Shopify for 15% conversions (or higher!)

CartHook makes it easy to quickly create high-converting post-purchase upsells for your Shopify store. Here's how to create 15% conversion rates (or higher) for your offers.

New! Customize second offers as upsells or downsells + more for BFCM

Optimize your upsells for BFCM with new ways to create highly customized post-purchase offers fast

Building a successful email welcome series for ecommerce

Brands looking to drive more traffic to their store through email marketing should use an email welcome series strategically to build brand awareness and set expectations—the ingredients for an engaged email list.

Black Friday tech stack essentials: Our AOV-Boosting Playbook

Here's a roundup of the top tools and strategies to rocket your Shopify store's AOV this BFCM! Get 33+ actionable tips from 6 ecommerce leaders on how to make your brand thrive this season. 

How your customer experiences post-purchase offers

At the heart of all your strategies—in the checkout and beyond—is your customer. That's why it's important to know how post-purchase upsells look and feel to your customer.

What is the best business structure for an ecommerce business?

We've compiled a list of the different structures for your ecommerce business. Discover how each one works and which might be suitable to you.

7 ways to increase ecommerce revenue without spending on ads

These days, scaling ad campaigns isn't the most effective way to boost ecommerce revenue. Read on for tips that'll help you push revenue numbers without spending an extra cent on ads.

Event recap: Shopify Store Teardowns

CartHook CEO, Emily Foreman, chatted with Jon MacDonald, President and Founder of The Good to break down how Shopify brands can improve site conversions.

11 proven tips to drive more traffic to your Shopify store

What does it take to generate attention (and action) from potential customers online? In this post, we'll look at 11 proven tips to drive more traffic to your Shopify store.

How and when to cross-sell on Shopify

Cross-selling is a powerful way to increase AOV and drive more purchases. Learn how to cross-sell so you can grow your Shopify store.

Event recap: The BFCM Playbook (how to drive traffic, convert visitors and increase AOV for BFCM)

CartHook CEO, Emily Foreman, chatted with our friends at Wavebreak and The Good to break down how Shopify brands should prepare and strategize for a record-setting BFCM.

The 11 best Shopify apps for boosting conversion rates

Tired of low conversion rates for your Shopify store? Learn which apps can help improve conversion so you can grow your store.

12 things to consider before starting SMS marketing for your Shopify store

SMS messaging is one of the most inexpensive ways ecommerce businesses can connect with their customers. Our partners at Debutify break down 12 things to consider before launching a SMS marketing campaign.

Top tips for improving your post-purchase one click upsell

If you've adopted a post-purchase strategy, great work! Are you seeing a 15% conversion on offers? If not, a few simple tweaks to your funnels should unlock new revenue.

Goodbye email open rates, hello different channels

"Apple’s newest iOS kills open rates as a metric, making them no longer pertinent to analyzing performance. What’s a marketer to do? Read to find out."

New! Shop Pay and other updates

Shop Pay, the world's fastest and best converting checkout on the internet, works with CartHook Post Purchase Offers!

The ultimate guide to headless commerce in 2022

Headless commerce is a big focus for ecommerce brands in 2021. Learn how to leverage headless commerce to grow your brand and improve the customer experience.

How to speed up your Shopify store

When it comes to site speed, your Shopify store can never be too fast—and it could always be faster!

Upsell vs. cross-sell: What's the difference and how can you use them effectively?

Upselling or cross-selling are two of the smartest moves you can make as an ecommerce brand. These strategies can increase your AOV and LTV without your team doing any additional marketing work or adding marketing spend.

How customer retention grows your ecommerce business

Learn everything you need to know about the importance of customer retention and how to boost your retention rates.

8 Ways to Promote Product Recommendations (Ranging from “Gentle Suggestion” to “In Your Face”)

Personalization is everything right now for ecommerce shops. When your customer feels like you know them and understand what they want, they are more likely to buy from you again (and more often).

6 ways to optimize your customer engagement strategy

A new customer is a wonderful thing, but a new loyal, returning customer is far better.

How to build customer loyalty using post-purchase text messaging

Post-purchase text messaging should be part of any customer retention strategy to drive brand loyalty and increase lifetime value.

What top Shopify stores are doing to thrive right now

Two Shopify veterans—Wilson Hung of bone broth brand Kettle & Fire and Shopify website developer Ilana Davis—reveal which Shopify brands are thriving right now and why.

How to nurture your new BFCM customers

New customers? Learn how to nurture them now and throughout the year.

Tips from agency pros on how to win on BFCM

We asked two seasoned ecomm agency pros for insights into winning Black Friday strategies.

How to increase your AOV on Black Friday

You pored over last year's data, segmented your email lists, created campaigns to stand out in the Black Friday noise. But what about once people are in your store making purchases? Offer them post-purchase upsells.

How to use loyalty tactics to boost AOV

A small increase in your average order value (or AOV) will have a big impact on your growth. There are steps you can take to optimize the customer journey to encourage customers to increase their basket sizes and, therefore, your store's overall AOV.

Building brand equity with post-purchase upsells

You might only think of upsells as a way to boost your average order value (AOV). But that limited mindset doesn't take into account how much upsells can truly grow your brand.

Shopify checkout optimization 101: A how-to guide

By optimizing the checkout page, ecommerce sites can improve their checkout experience, reduce cart abandonment, and increase conversions by 32%

How to boost your upsell strategy

Drive higher AOV with upselling strategies that can increase your revenue by an average of 10-30%.

7 omnichannel strategies to increase your AOV

Engage with your customers at every touchpoint to increase average order value.

How to offer the best online shopping experience

If you can bridge the gap between your perception of customer experience and what you really deliver, your brand will be much better for it.

How to master upselling on Shopify

Upselling can drive revenue and simultaneously increase the value customers receive. Learn how to determine which products to pitch to your customer.

Product Update - May 2020

Product Updates - May 2020

4 Reasons Why You Should Include Invoices in Your Order Confirmation Emails

What makes shoppers come back for more? When running an online store, it’s the level of customer experience.Every contact point throughout your shopper’s journey helps build a certain impression of you.

The top 5 sales to run on your Shopify store during the holiday season

If shopping was a sport, then Black Friday would be the Superbowl. You train your hardest all year, optimizing your site and creating the best damn marketing plan out there, all for a crack at making some of the $3.34 billion dollars spent during that one day.

UX/UI for Conversion

We’ve witnessed a steady increase in online shopping for years now, with 2020 emboldening its immediate value for B2C and B2B eCommerce companies worldwide. We’ve seen brick and mortar retail locations forced to close, while many consumers are spending much more time at home and online.

Six Simple Ways to Boost Customer Retention for Ecommerce

It’s cheaper to retain an existing customer than acquire a new one—five times cheaper. And it’s not just cheaper. According to a Temkin Group report, loyal customers are 5x as likely to repurchase, 5x as likely to forgive, 4x as likely to refer, and 7x as likely to try a new offering.

5 Branding Mistakes You're Probably Making

Many business owners I meet think that branding is about a logo and a color scheme. And lemme tell ya they couldn't be more wrong!

Self Serve Product Update - February 2021

Product Updates - February 2021

Why it pays to be a sustainable brand

Done right, sustainability is in the Earth's best interest as well as your bottom line.

Product Update - June 2020

Product Updates - June 2020

Product Update - March 2020

Product Updates - March 2020